All Consume articles – Page 38
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Industry Trends
How far can we push personalisation?
In an increasingly crowded marketplace broadcasters and OTT platforms must work harder than ever before to reach audiences and serve them with content anywhere and at any time.
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Industry Trends
Naomi Climer among media and tech execs honoured by the Queen
Former IET President Naomi Climer and BBC Studios Chief Executive Tim Davie were among the technology and media leaders recognised in the Queen’s Birthday Honours list.
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Industry Trends
NBA shoots for eSports glory
The new age battle for eSports audiences and revenues between the world’s top professional leagues took a giant step forward this month with the launch of the NBA’s own eSports league.
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Industry Trends
Sports advertising: A whole new ballgame
Sports advertising, like many other ad sectors, has to tackle the high level of boredom that audiences show for brands, but a new breed of innovative campaigns are targeting fans in fresh ways.
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Thought Leadership
Viewers have more control than ever before
We don’t have to cast our minds back very far to recall a time when, if you didn’t like what you were watching on television, you had two choices: turn it over or turn it off, reflects Michael Crimp.
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Industry Trends
The crown jewels of live broadcast
Large live events, particularly royal ones, have always been at the forefront of driving television technology in the UK and the latest royal wedding is no exception.
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Industry Trends
Virtual reality and augmented reality in broadcasting
Broadcasters around the world have been exploring virtual and augmented reality. John Maxwell Hobbs looks at some of the best examples.
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Industry Trends
Blog: There's no such thing as a magic bullet
With ever-increasing competition among broadcasters for viewers and revenue, John Maxwell Hobbs asserts there is no ‘magic bullet’.
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Industry Trends
The Tiger effect: Woods' impact on TV viewing figures
Ross Biddiscombe explores the fierce impact Tiger Woods has on clawing in live television audiences.
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Industry Trends
Fraunhofer leads live VR demo at NAB
NAB 2018: Showcasing a new era of VR content, Fraunhofer HHI, Ericsson, Harmonic and Nokia demonstrated state of the art virtual reality (VR) and 360-degree video at the NAB Show.
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Webinar
On-demand webinar: NAB Show 2018 Deconstructed
Not everything that happens in Vegas stays in Vegas: IBC365 is joined by a panel of industry experts to review what went on, what was hot, and what happened at the NAB 2018 conference and show floor.
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Industry Trends
The Crown and Blue Planet II triumph at BPG Awards
Ed Miliband and Hilary Mantel were among the winners of the Broadcasting Press Guild (BPG) Awards for podcast and radio programme of the year.
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Video
Video: Kris Hardiman, Ericsson
Ericsson Head of Head of Portfolio Marketing for Europe and Latin America Kris Hardiman on Ericsson’s role in the broadcast sector, changing consumer viewing habits and the impact of 5G.
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Industry Trends
What we know about Red’s Hydrogen phone
Red looks likely to make a full-scale launch of its Hydrogen phone in the summer, but a picture of what the handset will be capable of is starting to emerge.
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Industry Trends
Alternative platforms: The “Pandora’s box” of entertainment
Virtual reality, augmented reality and 5G could all help platforms monetise content, according to senior executives speaking at Mobile World Congress.
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Industry Trends
Voice control to dominate 143m homes by 2022
Pay TV and OTT operators are plugging into voice control to enhance the entertainment ecosystem and cater to audience demand for smart controlled devices.
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Industry Trends
Analysis: Sky and BT secure Premier League rights
The first-stage announcement about the 2018 English Premier League auction for TV rights this week underlined the end of an era: the days of hyperinflation for EPL rights are over, at least for now.
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Video
Video: An Immersive Adventure in VR
Nancy Eperjesy explains how to create a fully immersive experience in 360-degree VR at the Future Reality Theatre at IBC2017.
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Industry Trends
Engaging audiences: The death of linear television?
Changes in viewing habits have led to some uncomfortable headlines for broadcasters, and now some media bosses are proclaiming 2018 as the year for rebuilding business models.
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Industry Trends
Who watched the Super Bowl?
American football games - the Super Bowl in particular - have always drawn large TV audiences, but with a drop in the number of people tuning into the NFL, what can be done to boost viewing figures and maintain interest in the sport?