All OTT articles
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Thought Leadership
Rejuvenation of traditional media audiences and why it is key for tomorrow’s television
In recent years, we have witnessed a remarkable transformation in content consumption, mainly driven by the internet and new technologies.
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Industry Trends
The Future of OTT Business Models: Localisation and Personalisation
The death of terrestrial TV has been a repeated topic of discussion ever since the first streaming services gained popularity. But how true is it today? Andrew Williams gets to grips with the reality…
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Video
NAB 2023: Ali Hodjat, Telestream
NAB2023: IBC365 spoke to the VP of Portfolio Marketing, Telestream, who gave an overview of the industry from the NAB show floor
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Industry Trends
Sports industry gathers to go OTT in Madrid
While rights-holding broadcasters are increasingly determined to ensure their linear sports output is available to their viewers via online channels, the sports industry is looking to OTT as a means of democratising coverage to engage fans and generate new revenue streams. The SportsPro OTT Summit, held in Madrid at the ...
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Technical Papers
IBC2022 Tech Papers: Fast multi-encoding to reduce the cost of video streaming
IBC2022: This Technical Paper presents an overview of a wide range of multi-encoding schemes with and without the support of machine learning approaches integrated into the HEVC Test Model (HM) and x265, respectively.
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Technical Papers
IBC2022 Tech Papers: Global news or romantic movies: how customer values are key for the entertainment experience
IBC2022: This Technical Paper demonstrates users’ self-reported value perception relates to media consumption and media behaviour.
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Technical Papers
IBC2022 Tech Papers: Taking steps toward greener streaming
IBC2022: This Technical Paper presents some of the findings from the analysis related to energy consumption in the contnet of video content viewership from a smartphone perspective.
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Video
Demo: PallyCon: Best practises for Securing OTT Content using future-proof technologies
IBC2022: Content piracy diverts about 79-80 Billion USD globally and it’s increasing exponentially YOY. Why? What are the loopholes? How we can trace leaks, and how we can close the gaps? What preparation and effort are required to get foolproof security parameters? This presentation shares insights into best practices for ...
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Video
Panel: Going global: Extending the reach of OTT content and services across borders
IBC2022: The advent of the internet and streaming have changed perceptions of geography in the media and entertainment industry. While traditional broadcast was largely constrained by national borders, many online services have broader horizons. But technical, commercial, marketing, content rights, security and resilience challenges remain.
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Video
Demo: Trint: An AI-powered live transcription and content creation platform
IBC2022: Trint is an AI-powered SaaS platform that allows users to quickly craft narratives from transcribed audio or video. This presentation runs through a typical workflow that thousands of customers do daily.
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Video
Panel: Where does OTT go next?
IBC2022: This session explores some of the macro trends that will shape the ongoing evolution of Content Everywhere over the coming years.
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Video
Panel: From SVOD to multi-dimensional business models
IBC2022: OTT media businesses need to invest heavily in content, technology and marketing to standout and survive in a highly competitive market. To turn a profit, do these businesses need to start looking beyond one dimensional business models and consider Average Cost Per User (ACPU) as well as Average Revenue ...
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Video
Leveraging your existing TV Platform assets into Growth
IBC2022: In the TV jungle of overwhelming content abundance, fragmented user experiences, shifting channels of consumption, and ever-changing partnerships, It has become critical to listen keenly and respond fast. Challenged by the emergence of multiple D2C and OTT/Streaming providers, Operators are well placed to position as super aggregators to differentiate. ...
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Video
Telstra at IBC2022 in Amsterdam
IBC2022: At IBC2022 in Amsterdam, Andreas Eriksson, CEO and Head of Telstra Broadcast Services, outlined what the company was announcing at the show.
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Video
ITV outlines streaming plans
IBC2022: At IBC2022 in Amsterdam, Deep Bagchee, Chief Product Officer at ITV, outlined the company’s plans to supercharge streaming, explaining how significant content investment, a redesigned product and live and Free Ad-supported Streaming TV (FAST) channels are coming together to create an enhanced destination to discover content for the UK’s ...
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Thought Leadership
ISPs concerns in video-as-a-service era and how to handle it
IPTV is still the main engine for Pay-TV business to get more users in the next 6 years. In order to have better financial performance and up-to-date technologies, more and more ISPs choose to migrate to SaaS platforms. Though the SaaS platform helps ISPs reduce the platform cost significantly, they ...
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News
ITV bolsters ‘compelling’ ITVX AVOD/SVOD platform
ITV’s new streaming service adds over 9,000 hours of content and inks deals with Anime Ltd and CBS Reality.