All Features articles – Page 34
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Industry Trends
TV looks to tech to personalise advertising
IBC2018: Ad tech innovation must focus on data gathering and addressability, says IBC panel.
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Industry Trends
Technical innovation and excellence celebrated at IBC Awards
IBC2018: Awards presented to Eurosport, Medialaan, RTÉ, Econet Media, BBC R&D as well as Sesame Street co-creator Joan Ganz Cooney
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Industry Trends
IBC2018 Preview: Monday
IBC2018: Highlights from across the conference and exhibition with a must-see innovation keynote and Big Screen screening of Jurassic World tonight in the Auditorium.
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Industry Trends
Monitoring the codec wars
IBC2018: Expert IBC panel weighs up competing codec technologies.
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Industry Trends
Advice from the frontline of VR production
IBC2018: VR and 360 productions need a well thought out story and an even more detailed script.
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Industry Trends
Building a tribe through audience participation
IBC2018: Encouraging viewer interaction and feedback can boost the ratings and impact of shows, says BBC Studios’ Liz Jaynes.
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Industry Trends
VR has made “considerable creative strides” in 2018
IBC2018: Sky VR Studio Technical Director Richard Mills points to some of the best VR work being produced to show how the medium is developing.
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Industry Trends
"We’re customer obsessed” says world’s fastest growing tech company
IBC2018: Reliance Jio has disrupted the Indian mobile market, adding a staggering 215m customers within 21 months of launch.
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Industry Trends
HBO focuses on latest cinema drones
IBC2018: High end cinema drones were put through their paces by programme makers in an HBO documentary which premiered at IBC.
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Industry Trends
IBC: “The centre of our changing community”
IBC is benefiting from the convergence of technology, says Chief Executive Michael Crimp.
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Industry Trends
Go social to reinvent TV brands
IBC2018: Content owners can breathe new life into traditional broadcast brands like SpongeBob and Cribs by partnering with social media platforms, says the President of Viacom Digital Platforms.
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Industry Trends
The ‘Killer App’ for 5G hasn’t been invented yet
IBC2018: Telcos debate how best to take advantage of the forthcoming roll out of 5G services.
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Executive Interviews
Interview: David Kline, Viacom
The media business stalwart discusses the impact of 5G on content consumption, the economics of blockchain, and the long-term Viacom vision.
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Industry Trends
Fun run at IBC raises over $65k for charity
IBC2018: Money raised by the 4K 4Charity Fun Run will go to organisations focused on increasing diversity and inclusion in media and entertainment industry
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Industry Trends
IBC2018 Preview: Sunday
IBC2018: Highlights from across the conference and exhibition and your invitation to the IBC Awards ceremony with a special guest from Sesame Street.
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Industry Trends
Trump is good news for CNN
IBC2018: CNN’s Tommy Evans says “US President makes a lot of news and news is good for CNN”
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Industry Trends
How to grab the attention of Generation Alpha
IBC2018: Kids born after 2010 are impatient digital natives who don’t just want fun content – they value the brands which talk authentically to them.
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Industry Trends
Beyond Netflix: How to survive as a niche streaming service
IBC2018: Key to success for specialist OTT platforms is to pitch yourself as a ‘delicatessen’ compared to ‘supermarkets’ like Netflix and Amazon, IBC delegates told.
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Industry Trends
IABM spells out top priorities for media tech firms
IBC2018: Senior execs from companies such as Avid, AWS, NEP and ITV debate the state of the industry at IABM Business Breakfast.
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Industry Trends
Abraham: “Convergence is taking place”
IBC2018: Former Channel 4 Chief Executive David Abraham’s new production company Wonderhood aims to straddle the converging worlds of advertising and production.