Interview articles

NAB 2025 – Fabio Murra, V-Nova: “The ground level technologies that our industry is based upon are still evolving…”

While there is plenty of hype around newer technologies such as AI, there is still active innovation in some of the fundamental building blocks of content delivery, such as compression, believes Fabio Murra, V-Nova. He also notes the need for a more integrated approach to content delivery, blending personalisation, ad insertion, and cross-platform immersive experiences to deliver rich entertainment on demand.

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NAB 2025 – Jay Ganesan, Amagi: “It’s 2025, how can we not talk about AI”

NAB 2025: Hear Jay Ganesan’s thoughts on the transformation cloud can have on the M&E industry, the monetisation of ads, and the application of AI within the industry.

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NAB 2025 – James Gilbert, Pixel Power: “The future will be software”

James Gilbert discusses automated content being the way forward, the appropriate use of cloud within the broadcast industry, and the skill shortage at NAB.

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NAB 2025: Avid’s Craig Wilson on the evolution of mobile tools

With a background in news, Craig Wilson, Global Media and Cloud Product Evangelist at Avid, is impressed by the evolution of mobile tools for work applications such as mobile journalism and video editing.

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NAB 2025: Jacques Le Mancq: “Multicast ABR becoming mainstream”

Live streaming demands - especially for large sporting events - have ensured that multicast ABR is an accelerating trend, according to Jacques Le Mancq, Broadpeak CEO.

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Owning the delivery: Unleashing DTC’s full potential

Direct to Consumer (DTC) broadcasting is such a big deal that it’s almost become a cliché to talk about it. But while it is busy turning the traditional media landscape on its head, is it really fulfilling its full potential or is there more to be done to create truly personalised experiences? Kevin Emmott finds out.

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Enginelab and the new breed of cloud post-producer

It takes a brave soul to launch a new VFX facility given the meltdown at one of the industry’s largest, but creative entrepreneurs conversant with cloud economics are confident that there are excellent opportunities to be grasped.

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Audience-aware streaming and the sustainability challenge

With the sustainability of streaming climbing higher on the industry agenda, Ateme is proselytising the benefits of an audience-aware approach, as Dan Patton, the company’s VP Product – Origination and Delivery, explains to IBC365.

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5G Broadcast emerges to best advantage

With 6G and its required standards a few years away, many industry organisations are busily pushing 5G to its full potential under the 5G Broadcast banner. George Jarrett looks to the European Broadcasting Union’s contributions.

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Saleha Williams, CEO at IABM

Saleha Williams: ‘The industry is changing and IABM needs to as well’

The recently appointed CEO of the International Trade Association of Broadcast & Media Technology (IABM), Saleha Williams, has combined creative, commercial and technological interests in media throughout her career. As David Davies discovers, this means she is ideally placed to deliver “transformational change” at IABM.

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