Opinion articles
Contrary to baseline AI tagging, multimodal AI enables contextual understanding when generating content summaries and improves discoverability

Opinion: With AI, MAM systems can finally deliver on their potential

Next-gen AI tools have become integral to media asset management systems. Transitioning to advanced capabilities with multimodal and generative AI unlocks enhanced searchability, contextual insights, and new ROI opportunities. Frederic Petitpont, Co-Founder and CTO of Moments Lab, explains more.

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By integrating tools – that are all designed with a common UX that fosters operational efficiencies - broadcasters can create a more adaptable infrastructure that can handle multiple tasks without requiring a significant duplication of hardware and software solutions.

The Broadcast Industry at a Crossroads: Economic Efficiency and the Rise of Private 5G

The broadcast industry is undergoing a significant transformation, driven by the need for greater economic efficiency and the advent of new technologies such as private 5G. As the demand for content continues to surge, budget constraints and the pressure to do more with less have become central concerns for decision-makers. In this evolving landscape, the industry must embrace innovative solutions that not only enhance efficiency but also ensure scalability and adaptability. Jean-Marc Racine, Chief Product Officer at Haivision explains how private 5G has huge potential to transform the landscape.

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PACE Anti-Piracy: White-boxes protect algorithms by combining code and data

 Life on the edge: protecting the value of algorithms

Neal Michie, Director of Product Management at PACE Anti-Piracy, discusses how intellectual property in the form of algorithms deployed on the edge can be reverse engineered and stolen, and how a white-box solution can prevent this process from taking place.

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AV1: Helping to meet growing expectations for higher-quality streaming

The Alliance for Open Media (AOM) shares some of the challenges of the growing demand for UHD-quality streaming services and how the adoption of the new AV1 codec can help deliver new capabilities in storage and distribution.

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Landmarks Around Paris Ahead Of The Summer Olympics

How 2024 has become the 5G Broadcast Olympics

Frank Copsidas, President of the 5G Broadcast Collective, discusses the transformative potential of 5G Broadcast technology, a novel platform for delivering content directly to smart devices equipped with a 5G broadcast-enabled modem chip.

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Measurement, currencies and walled gardens: how do we solve the video industry’s headache?

Ophélie Boucaud, Principal Analyst - Media & Telecom at Dataxis, provides a European perspective on overcoming the current challenges associated with fragmented viewer and advertising metrics.

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How can broadcast engineers keep pace with seismic shifts in the media tech landscape?

IT-based broadcasting is continually evolving and engineers face new challenges in key growth areas such as IP-based production and cybersecurity. John Maxwell Hobbs breaks down the resources at hand to help broadcast engineers stay on top of their game.

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Overcoming 5G capacity and latency issues for live production

What are the main considerations for using 5G for live production? David Thompson, DPP’s Technologist Strategist, provides an oversight of key pointers and potential pitfalls when adopting 5G.

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Sarudzayi Marufu, Euras Films

UK’s indie producers need to embrace private equity or risk being left behind

According to recent stats from the British Film Institute (BFI), spending on film and high-end television production in the UK reached £4.2bn in 2023. While this is great news at face value, Sarudzayi Marufu, founder and executive producer of Euras Films, argues that domestic film and TV producers are being neglected, representing only 11% of the total spend. Marufu believes that the return of private equity could help bring UK indie film back from the brink.

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How to create clearer reporting metrics for ad-supported streaming services

Ophélie Boucaud, Principal Analyst at Dataxis, sheds some light on the quest for more relevant and comparable performance metrics in the ad-supported streaming world, and what needs to happen to create greater transparency.

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