Streaming video is everywhere today – from subscription services packed with movies and TV episodes to social media, work memes, and clips shared with friends and family. This poses a problem for mobile network operators, whose networks were not originally built to handle the bandwidth level that streaming video requires, ...
When hearing about the significant growth of the connected TV (CTV) market, the prevailing conclusion is that it benefits streaming services. According to Statista, 88% of U.S. households have at least one CTV device. They also reported that nearly 74% of UK households own a smart TV and the share ...
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