All IBC2018 articles – Page 9
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Industry Trends
HEVC, AV1, VVC and XVC: The codec battle intensifies
The world of codecs will be one of the big talking points at IBC this month, as the industry weighs up a raft of new, more efficient video compression techniques like AV1, VVC and XVC.
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Video
Video: David Abraham, Wonderhood Studios
Former Channel 4 Chief Executive and the founder of Wonderhood Studios David Abraham on the convergence of advertising and content creation.
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Executive Interviews
Targeting growth in MENA
Industry veteran Martin Stewart has a wealth of experience in competitive markets, but the Chief Executive of OSN needs to draw on all his resources to tackle the challenges that face the big media players of the Middle East and North Africa.
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Executive Interviews
Defining HDR colour space
Don’t mention the HDR standards war to Jeremy Booth because he is happily distanced from it. The compositing TD from Jellyfish Pictures is much more concerned with the bigger picture around colour and VFX.
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Executive Interviews
Crunch year for European content
Ahead of the IBC Leader’s Forum, Erik Huggers is ringing the alarm bell over the need for European broadcasters to rapidly build aggregated online offerings.
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Video
Video: Lily Cole and Kwame Ferreira
Impossible Founders Lily Cole and Kwame Ferreira discuss the impact of technology on the media space, planet-centric design and driving impactful change across businesses.
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Industry Trends
IABM BaM awards shortlist revealed
Camera technology, artificial intelligence (AI) for captioning and multi-platform distribution of content are amongst the solutions from technology vendors shortlisted for the IABM BaM awards.
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Executive Interviews
Interview: David Abraham, Wonderhood Studios
The former Channel 4 boss discusses his role in saving the British pubcaster from privatisation and reveals more details of his latest venture, which fuses high-end content production with brandcasting and data insight.
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Industry Trends
Putting blockchain to work in media
Its association with cryptocurrency may be a turn off for some broadcasters, but blockchain’s ability to track rights and maximise the monetisation of content is at least worthy of experimentation.
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Executive Interviews
Interview: Mary Keane-Dawson, Truth Data Cloud
In the wake of Cambridge Analytica and a growing number of serious corporate data misuse scandals, Mary Keane-Dawson is one of a growing number of voices arguing for a revolution in way that personal data is mined, processed and traded in advertising.
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Video
Maria Garrido: "Linear TV is not dead"
Video: Audiences viewing habits are changing but what is the future for traditional linear TV?
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Video
Maria Garrido: Ad industry is approaching "tipping point"
The traditional advertising industry and established brands are approaching a “tipping point”, says Havas Group Chief Insights and Analytics Officer and Havas X Chief Executive Maria Garrido.
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Video
Maria Garrido: Tech giants are the enablers
Technology giants are often regarded as a threat, however, Havas X Chief Executive and Havas Group Chief Insights and Analytics Officer Maria Garrido says “they should be enablers to drive better connections with people”. Data privacy and trust are rising concerns and there is plenty of scepticism among consumers. ...
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Industry Trends
Sesame Street creator awarded for 50 years of excellence
The IBC International Honour for Excellence will be awarded to Joan Ganz Cooney and Sesame Workshop for devotion to the educational and social development of children around the world.
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Executive Interviews
Interview: Maria Garrido, Havas Media Group
How to deal with content overload? With a background of almost 20 years in operational and strategic marketing and now head of the innovation unit at Havas, Maria Garrido thinks the answer lies in bringing the entertainment and advertising businesses together.
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Industry Trends
Kim Jackson to deliver keynote at IBC2018
SingularDTV Co-Founder and film producer Kim Jackson will deliver the convention keynote exploring the impact blockchain technology is having on the media and entertainment industry.
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Industry Trends
The cutting edge of VR production
From cameras through to the edit, IBC365 rounds up the very latest production techniques for immersive content.
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Industry Trends
AI: Building the future of broadcast
Artificial intelligence technology is swiftly moving from experiment to practical use across production workflows and into the heart of content creation.
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Executive Interviews
Interview: Peter Salmon, Endemol Shine
Broadcasting veteran Peter Salmon has a job that demands he be ubiquitous, crossing platforms, formats and countries alike as he spins ideas around the ‘internationally travelling community’ of one of the world’s biggest content factories.
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Thought Leadership
Sports lesson: How to engage fans in the digital age
For traditional broadcasters, the world of sport provides inspiration for stirring up fan engagement. Google’s Strategic Partner Lead for Broadcast & Sport Ben Napier explains how.