All Opinion articles – Page 9
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Thought LeadershipMoving beyond the broadcast Vs on-demand debate
The rise of OTT services have led many to question the definition of broadcast, but the focus should be on the needs of end-users, says Stan Moote.
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Thought LeadershipPutting the multiscreen OTT puzzle pieces together
By the end of 2017 OTT revenue is forecast to surpass $50 billion, driven by the proliferation of broadband and connected devices writes Robert Guest, Global Director at Access.
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Thought LeadershipJoining forces to move faster
With viewers deciding what they watch, when and how, broadcasters need to be more agile and responsive than ever before, writes Peter White.
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Thought LeadershipEBU set to prove multi-CDN advantages
The EBU’s multi-CDN project will help its members deliver content reliably over the internet in a cost-effective manner, writes Bram Tullemans.
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Thought LeadershipCyber security – it’s serious now
With cyber attacks on the rise, those in the media and broadcast industry need to be prepared and not playing catch up, says IABM Research Analyst Lorenzo Zanni.
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Thought LeadershipHelping broadcasters to embrace targetted advertising
Targetted advertising is a necessary evolution within the TV broadcast ecosystem, writes Thierry Fautier and Vincent Grivet.
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Thought LeadershipIBC2017 Platform Futures explained
The Platform Futures stream will provide insight into the impact of new methods of distribution of content and the changing face of the pay TV industry, writes Bill Scott.
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Thought LeadershipRadio user interfaces in a multi-platform world
The radio user interface has remained largely unchanged for years, but that could be set to change, writes Ben Poor.
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Thought LeadershipThe next century of SMPTE
As SMPTE embarks on its second century, it continues to address the evolution of the media business through standards work and collaboration with other industry organisations, writes Barbara Lange.
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Thought LeadershipIABM Index shows industry in flux
Should broadcasters continue to invest in linear, or focus instead on online? By Lorenzo Zanni.
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Thought LeadershipThe potential of object-based audio for broadcasters
Object-based audio allows for greater personalisation of content but the underlying technology needs to be open to allow for interoperability, writes Roger Miles.
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Thought LeadershipWhy immersive tech need artificial intelligence
The combination of virtual reality and artificial intelligence will be “mind blowing and profitable,” according to Lorenzo Zanni and Stan Moote.
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Thought LeadershipWelcome to the future of media: The IBC Startup Forum
The changing media landscape inspires innovative startups. When paired with media investors they can define the future of the industry, writes Antti Rantanen.
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Thought LeadershipIs UHD TV on the rise or stalling?
Overcoming a fragmented technology eco-system will be key to widescale take up of advanced formats such as UHD, writes Dr. Hans Hoffmann, EBU.
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Thought LeadershipFour ways AI will change online video as we know it
AI has the power to increase video accessibility, improve search safety and efficiency and package content intelligently says Pete Mastin, IBM Watson Media Product Marketing and Strategy, IBM.
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Thought LeadershipOTT: What are the barriers to adoption?
Launching an OTT service used to be a complicated technology project. Now, the challenges relate to understanding and communicating with audiences, writes Bill Scott.
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Thought LeadershipThe IP Showcase: Back by popular demand
Real world IP deployments and an interoperability demonstration supported by some 50 vendors will be key elements of the IP Showcase at IBC2017, says Matthew Goldman.
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Thought LeadershipOTT: What the world can learn from SeeSo’s failure
Consumers now dictate how, when and where to interact with video writes Kathleen Barrett, General Manager, Vimeo OTT.
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Thought LeadershipThe rise of the niche SVOD service and the role of the cloud
The OTT video industry combines diverse, informative and entertaining content with intuitive and modern user interfaces writes Dan Finch, Chief Commercial Officer, Simplestream.
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Thought LeadershipOne size no longer fits all in OTT delivery and monetisation
There remain key OTT opportunities for content providers writes Fredrik Andersson, SVP Business Development and Co-founder, Accedo
