All OTT articles – Page 2
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VideoIBC Digital 2021: Transitioning to TV as an App
In this session from IBC Digital 2021, we delved into what broadcasters and video service providers need to consider to compete in the ’TV as an App’ market. This video is now available to watch here on-demand.
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VideoIBC Digital 2021 Trends: OTT & Direct to Consumer
In this IBC Digital 2021 session, hear how consumption trends are shifting, the rise of addressable, a fascinating look at successful niche platforms and the rise of super aggragators.
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VideoIBC Digital 2021: Ways to build, engage and retain online audiences
Building and retaining an audience is essential to the success of all broadcasters, video service providers and content creators. This 2021 session looked at a variety of different approaches to attracting and growing audiences.
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VideoIBC Digital 2021 How Future Market and Technology Trends will define the Home Device Market
2021 was an exciting time for the home device market, with more content and services being streamed into DTVs, Set-top boxes (STBs) and OTT devices than ever before.
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VideoIBC Digital 2021: Content Security and anti-piracy Strategies
In this panel session condusted in 2021 for IBC Digital, Olga Kornienko of EZDRM, Alain Durand of Content Armor (now part of Synamedia) and John Ward of Friend MTS explore how threats are evolving with the growth of online distribution and the approaches available to OTT service providers to ensure ...
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Thought LeadershipDriving FAST changes in OTT
With demand for OTT services and content growing at an explosive rate, the market is seeing a rise in FAST services - free, ad-supported TV – that enable consumers to stream content at no cost, if they are willing to accept advertisements writes Krsto Lazić, Sales Manager at iWedia.
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WebinarOn-demand: Live production
Join IBC365 on-demand to explore the challenges lying in establishing workflows and systems that allow production teams to craft content that transports viewers to the heart of the action.
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Industry TrendsAnalysis: What the WarnerMedia and Discovery merger means for the media industry
Will the merger of WarnerMedia with Discovery give it the scale to compete globally? Kate Bulkely considers what impact it will have on the media landscape and how competitors will react.
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Industry TrendsLocal content hits home for SVODs
After years of cost squeezing, major efforts are underway to increase the volume and quality of content localisation.
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Industry TrendsThe sale of BT Sport and the relationship between content and telcos
Despite huge investments, the track record of telcos in the content business is decidedly mixed. Does BT’s plan for a full or partial sale of its sports pay-TV business signal that telcos are rethinking the idea of investing in content?
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Industry TrendsIBC2021: Content Everywhere exhibitors offer welcome boost to media industry
The Content Everywhere exhibition at IBC2021 promises to showcase some of the latest innovation in media, but the companies exhibiting in the zone are already powering ahead with breakthrough projects and technology.
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Industry TrendsSmart TV OS: market remains competitive as ‘experience-centric’ focus evolves
While Android TV OS continues to be globally dominant, there are plenty of other feature-rich operating systems competing for the attention of increasingly exacting viewers, writes David Davies.
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Thought LeadershipContent Everywhere means great complexity - unless we work together
As onboarding continues to be one of the biggest issues faced by those in the VOD supply chain, Rowan de Powerai, DPP CTO, highlights the organisation’s latest guidance on best practices for content supplier onboarding and why it’s recommended reading for both senders and receivers of VOD content.
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Industry TrendsMobile viewing: refining delivery workflows is making it easier to provide consistent experiences
A more stable and well-defined mobile sector is enabling content providers to deliver high-quality viewing experiences – regardless of device type, writes David Davies.
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Industry TrendsAdapt and grow: How the creative industries embraced the live stream opportunity
The boom in the live streaming of music and theatrical productions, with the pandemic acting as an innovation catalyst, was the focus of the Royal Television Society Webinar Full Stream Ahead: How the Creative Industries Embraced Live Stream.
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Industry TrendsTake your partners for the 5G revolution
ViacomCBS has detailed eight key areas where 5G technology is likely to see a significant impact across the entertainment supply chain and market. Michael Burns explores how the media giant first hopes to get the telcos to buy into its vision of the next stage of mass consumer engagement.
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Industry TrendsHow We Built It: hayu’s AWS-based data and personalisation platform
OTT provider hayu has boosted its customer experience with tailored viewing recommendations using a system developed by Merapar that leverages machine learning algorithms.
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Industry TrendsThe art of running a niche streaming service
How can niche OTT services attract and engage viewers in such a competitive streaming landscape? IBC365 talks to specialised SVODs History Hit and Alchemiya to find out.
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Industry TrendsOTT monetisation
The concept of a captive audience has assumed new meaning over the last 12 months as much of the world has experienced successive lockdowns. Whilst this was always likely to result in a significant increase in demand for streaming services, it has also prompted collaboration between service providers and vendors. ...
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Industry TrendsMultiplatform delivery: Convergence on the cards as streaming continues to grow
Ensuring that content is available when and where viewers want to watch is essential for broadcasters looking to deepen relationships with viewers. So how are vendors empowering content providers to deliver to more platforms without an uplift in workload?
