Has VR scored at the World Cup?

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Reviews for VR coverage of the World Cup have so far been mixed. Yet many in the VR industry say it is too soon to judge the technology, and that the best is yet to come.

Another summer of sport and another investigation into the progress of the latest live broadcasting technology – this year, it’s virtual reality.

Football’s world governing body, FIFA, has embraced VR meaning that the technology is under a fierce spotlight at Russia 2018.

Early reviews by both fans and technologists are mixed.

“Viewer feedback we’ve seen from the World Cup shows that football in VR is still lacking something,” says Imaginary Pictures CEO Richard Mills, who has five years of experience with live VR broadcasts.

Mills believes all the VR broadcasters covering Russia 2018 should…

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