Transforming creativity in the cloud

cloud

Moving to the cloud can involve a “leap of faith” but increased flexibility and improved security have enabled new ways of collaborating and creating content.

Virtualised workflows have unlocked creative opportunities and cloud technology is set to transform the creative process with those embracing streamlined collaboration, talent sharing, higher security and slicker workflows.

The IBC365 webinar Transforming creative workflows: Making great content in the cloud explored why creators are turning to the cloud to transform the way content is made.

Jellyfish Pictures chief technology officer Jeremy Smith attributes the company success and quick growth to embracing the cloud, he said: “We wanted to grow smarter not harder.”

From eight employees to over 200 artists, technicians and productions staff today, Jellyfish now has four studios in three different locations across London.

He explained: “We wanted to…

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