All Subscription management articles
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Video
The power of content synergy with RTL & Deezer
IBC2022: The media industry is facing drastic changes with more competition than ever. Signs of subscription fatigue abound and established leaders come up with brand new, content strategy and audience insights-driven solutions to create unique content experiences that truly engage and retain audiences.
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Video
How can NSPs seamlessly incorporate advertising within a subscription model in a way that enhances the digital experience?
IBC2022: As the appetite for content grows, it has become clear that consumers are enjoying a mix of subscription video, pay-TV and advertising-supported experiences. This represents a major opportunity for network service providers (NSPs). Moreover, the looming end of third-party “cookies” creates a new opportunity for NSPs to revisit and ...
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Industry Trends
Streaming vs cinema: What does the future hold for film?
Back in 2019, Netflix released data claiming that 45 million accounts – nearly a third of its total subscribers – had streamed the Sandra Bullock thriller Bird Box in its first week on the platform, a record for a Netflix film.
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Thought Leadership
How should advertising be incorporated into a Pay TV offering?
When it comes to content experiences available to consumers worldwide, I am reminded of the opening lines of Dickens’ “Tale of Two Cities.” We truly do live in the best – and worst – of times, writes Hoppr Chief Revenue Officer Emilia Ong.
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Webinar
On-demand: Subscription management
Join IBC365 and subscriptions expert Robbie Kellman Baxter on-demand to discover the best strategies for pricing products and services, as well as how to go about billing and collecting payments to boost customer engagement and build viewership.
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Industry Trends
Analysis: What the WarnerMedia and Discovery merger means for the media industry
Will the merger of WarnerMedia with Discovery give it the scale to compete globally? Kate Bulkely considers what impact it will have on the media landscape and how competitors will react.
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Industry Trends
How We Built It: hayu’s AWS-based data and personalisation platform
OTT provider hayu has boosted its customer experience with tailored viewing recommendations using a system developed by Merapar that leverages machine learning algorithms.
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News
ViacomCBS calls for industry collaboration on 5G
ViacomCBS Networks International (VCNI) has hailed the potential of 5G and called for vendors to work with the media giant on collaborative partnerships and technology innovation.
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Industry Trends
2020 in review: How commercial broadcasters have coped with coronavirus
Advertising revenue reductions have hurt Europe’s commercial broadcasters badly during 2020.
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Whitepaper
Applicaster 2021 Predictions
2020 was a year of record highs and record lows in entertainment. McKinsey data showed that we “vaulted five years forward in consumer and business digital adoption in a matter of around eight weeks” in the early days of the Covid-19 lockdowns, and content streaming — along with Zoom calls ...
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Video
Killer Strategies To Drive Subscriber Retention With Payment Optimisation
IBC SHOWCASE: Industry expert led on-demand webinar, going through the various strategies to optimise payments and retain subscribers
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News
Next gen personalisation engines must deliver with “the speed of thought”
Broadcasters and OTT providers will need personalisation engines that move “with the speed of thought” if they want to add value and prevent churn, according to experts from Firstlight Media and ThinkAnalytics.
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Executive Interviews
NAGRA’s Jacques-Edouard Guillemot: ‘Covid-19 is a stress-test of our customers’ capabilities’
NAGRA’s new Insight white paper shows content providers how they can safeguard their businesses post-Coronavirus by using AI to accelerate subscription acquisition and re-engagement, writes David Davies.
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Industry Trends
Aggregation part 2: Rise of the Super Aggregator
There is too much money at stake to blindly operate business as usual but what do pay-TV operators and SVODs need to do to survive? Adrian Pennington looks at competition in the second part of IBC365’s Super Aggregators report
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Industry Trends
Streamers’ password sharing problem
Before coronavirus struck, the streamers looked to have password sharing in their sights amid estimates that it was costing billions of dollars in lost revenue. The issue has gone quiet for now – but that is likely to change.
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Industry Trends
Live TV sports rights to take a Covid-19 hit?
As sports return to our screens, analysts are predicting a downturn in the sports broadcast rights market. But what will be the longer-term impact? Ross Biddiscombe investigates.
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News
Saudi Arabia promises piracy crackdown after WTO report
The Kingdom of Saudi Arabia has pledged a crackdown on broadcast piracy after a World Trade Organisation investigation found the state had not done enough to tackle pirate sport service BeoutQ.
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News
UK creative industries “on brink of devastation” says Oxford Economics report
The UK’s creative industries are on “the brink of devastation” due to the Covid-19 crisis, and face a projected £74 billion fall in turnover and the loss of over 400,000 jobs this year.
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News
DAZN launches direct carrier billing in Europe
Global sports streamer DAZN is to allow customers to pay for their subscription via their mobile phone bill as part of a move to expand its payment options for subscribers.
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Thought Leadership
The year of the OTT comes good, but still challenges ahead for SVODs
Amid the coronavirus lockdown, OTT services are experiencing boom. But even as more people switch to VOD platforms, there are challenges ahead for the industry, writes IBC365 deputy editor James Pearce.