All Traffic management articles
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Industry Trends
How We Built It: hayu’s AWS-based data and personalisation platform
OTT provider hayu has boosted its customer experience with tailored viewing recommendations using a system developed by Merapar that leverages machine learning algorithms.
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Industry Trends
2020 in review: How commercial broadcasters have coped with coronavirus
Advertising revenue reductions have hurt Europe’s commercial broadcasters badly during 2020.
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Industry Trends
Streamers’ password sharing problem
Before coronavirus struck, the streamers looked to have password sharing in their sights amid estimates that it was costing billions of dollars in lost revenue. The issue has gone quiet for now – but that is likely to change.
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Industry Trends
Earnings review: Financial wins for Netflix and major tech players
IBC365 recounts the standout company results in the media and broadcast industry.
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Industry Trends
Analyst review: Facebook, Google face ad revenue losses & SVOD market predictions
IBC365 rounds up pivotal analyst research from across the media and broadcast industry.
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Thought Leadership
How the coronavirus outbreak is affecting the broadcast and media industry
The Covid-19 pandemic means almost a quarter of the world’s population is on lockdown. Here, IABM head of insight and analysis Lorenzo Zanni looks at some of the effects on the media and broadcast industry.
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Industry Trends
The cost of the coronavirus
As coronavirus continues to spread around the globe, the financial impact is being felt by the media and tech sector through event cancellations, abrupt drops in ad revenue, share price falls, and disruption to production schedules.
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News
TV to drive traditional media ad revenue growth in 2020
Traditional media is set to see growth in advertising revenue for the first time since 2011, but TV is now generating less revenue than the Google/Facebook ‘duopoly’, according to the US-based World Advertising Research Center (Warc).
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News
UK PSBs valued by audiences despite decline in eyeballs
Ofcom has published a five-year review of public service broadcasting highlighting the drop in viewership with online failing to make up for live broadcast figures.
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News
Fox hunts $500m acquisition of Tubi
Fox Corporation has expressed interest in acquiring Tubi, the ad-supported streaming service that carries reruns of TV show and movies, in a move to complement its subscription offerings.
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News
China issues 5G spectrum licences
China has granted licenses to three major telecom firms to share 5G spectrum for indoor coverage in the latest push to commercialise the new mobile technology.
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News
Liberty Global extends EU partnership with Netflix
Netflix and Liberty Global have extended their multi-year deal, continuing to offer 11 million video consumers in Europe easy access to the streaming service.
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News
NENT strikes football rights deals including UHD Bundesliga
Nordic Entertainment Group (NENT) has announced several wins for key football rights including the German Bundesliga and the English Premier League.
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News
Disney+ activates in UK & WarnerMedia and HBO Max announce Warner Max
3-7 Feb: Your guide to what’s happened this week in the media, entertainment and technology industry.
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News
Australian government greenlights FAANG regulation
The Australian Competition and Consumer Commission’s recommendations to regulate and address the impact of digital platforms like Facebook and Google has been welcomed by the Government.
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News
“Record breaking” BBC iPlayer views & Sky studios partners Merman Television
2-6 Dec: Your guide to what’s happened this week in the media, entertainment and technology industry.
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News
OTT audience measurement platform launched in India
An audience measurement platform for India’s content creators, platforms, brand owners and media planners has been launched by data insight firm Kantar in partnership with VTION.
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Technical Papers
Understanding the effect of content type on the value of OTT audiences
In this paper, Vimeo discusses the ways in which content variation affects key aspects of OTT, including subscriber monetisation, viewership, and content management.
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News
Facebook agrees $40m settlement over ad engagement lawsuit
Facebook has agreed to pay advertisers $40 million to settle a class-action suit which accused the media giant of exaggerating video ad engagement metrics.
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News
Facebook: Serendipitous value for video
IBC2019: Combining the reach of Facebook with its mix of content from publishers, creators and media partners from around the world, broadcasters were called to “optimise” and add value by incorporating the Facebook Watch ecosystem.