Trends – Page 12
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Industry Trends
DMC: A Pan Tone for cinema
The efforts made to accurately represent diverse skin tones on screen are finally breaking through in the form of Digital Melanin Cinematography (DMC), reports Adrian Pennington.
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Industry Trends
Artificial Intelligence: Myths and Realities
While discussions around the ethics of AI are raging in boardrooms across the globe, there are still many misconceptions about the technology. John Maxwell Hobbs takes on the task of separating fact from fiction…
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Industry Trends
5G gets its place in the sun at IBC
IBC created the Accelerator programme to support the media and entertainment technology sector with a framework for agile and collaborative innovation. One of the key focus areas is new creative, production and distribution opportunities with 5G.
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Industry Trends
How to Spot Future Opportunities in OTT
Taking a strategic approach to uncovering OTT opportunities is the key to future success, discovers Andrew Williams, along with innovative thinking and a willingness to experiment with new tech and audiences.
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Industry Trends
London Tech Week 2023: A Thriving Ecosystem
A packed schedule of key political and figures from the technology world gave purpose and generated much food for thought at London Tech Week 2023, writes Sheryl Hickey
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Industry Trends
Barbie: Pretty in Pink
Is there any need to decode the colour swatch of the live action Barbie movie? Adrian Pennington analyses the underlying messaging of colour choice in movies, and how a Colourist’s perspective can throw new light on a story.
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Industry Trends
Albert Mission Zero: A Toolkit for Sustainable Change
As the world celebrates World Environment Day, albert, the industry’s answer to creating positive action for the planet, shone the spotlight on the carbon footprint of production, writes Sheryl Hickey.
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Industry Trends
Mental Health and Production: The Whole Picture
Supporting staff and crew on a production has never been more important, and The Film and TV Charity’s free toolkit aims to establish a framework to ensure that happens with the minimum friction possible. Sheryl Hickey reports.
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Industry Trends
Moving from LTO to Cloud – the Media Business Case
The increasing volume of digital content and the need to derive additional revenue from it has resulted in a shift in perspectives around storage strategies, as John Maxwell Hobbs reports.
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Industry Trends
The Future of OTT Business Models: Localisation and Personalisation
The death of terrestrial TV has been a repeated topic of discussion ever since the first streaming services gained popularity. But how true is it today? Andrew Williams gets to grips with the reality…
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Industry Trends
AI and ML: driving content automation
Artificial intelligence (AI) is far from a new concept, as anyone who has watched the Terminator films will attest. But articles about AI and machine learning (ML) are now increasingly appearing in the mainstream media, in part owing to the release of the AI-based chatbot ChatGPT by OpenAI.
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Industry Trends
The Metaverse – Dead or Alive?
The metaverse continues to be all things to all men, as the saying goes. Incorporating everything from VR to gaming, virtual worlds to IoT, and layering on AI and blockchain, it’s no wonder that the appeal is considerable, but real-world success (and indeed definition) has been lacking to date. Mark ...
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Industry Trends
Women Behind the Camera: More Presence, More Interest
Visibility of women working behind the lens can influence better gender balance in the industry and create opportunities for female camera crew, according to an expert panel at the Media Production and Technology Show, reports Sheryl Hickey.
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Industry Trends
DTG2023: FAST and Curious, AR and Fan Wonderment
With a part two look at the DTG’s The Bigger Picture event, George Jarrett reports on two sessions that particularly caught the ear, one dubbed The FAST Track to Success, and a fascinating session on Extended Fan Experiences.
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Industry Trends
DTG2023: The Media Bill, OFCOM and ITVX Forge the Bigger Picture
The DTG’s annual conference, hosted by TV/radio presenter Sasha Twining, covered a dozen subjects under the banner of The Bigger Picture. Monetisation has cast a nasty shadow over streaming, and consumers are consumed by financial concerns that have shunted them towards nostalgia. George Jarrett reports.
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Industry Trends
Remote Production by Pedal Power: Sustainable Broadcast
A flurry of striking new mobile broadcasting projects – including two bike-based units in the Netherlands – provide a tantalising glimpse of how day-to-day news-gathering and remote production could be made more sustainable, writes David Davies.