TV should be ‘wary’ of Alexa voice search, says C4
IBC2018: Amazon exec Fabrice Rousseau tells IBC that ‘TV is the most important space’ for Alexa, but Channel 4 says any voice partnership must involve sharing viewer search data.
While Amazon Alexa wants to break into the TV ecosystem and repeat the success that it has so far enjoyed in the smart home, some broadcasters are taking a cautious approach to voice partnerships.
Speaking at IBC’s Voice session Fabrice Rousseau, Amazon’s General Manager for Alexa Skills EU, revealed that Alexa can now…
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