Two whitepapers in one: Insights into the challenges Online Video Providers (OVPs) face and the solutions for consideration as they seek to keep current customers and attract new viewers.
Abstract
Today’s tools for streaming live and live capture content not only make it possible for Online Video Providers (OVPs) to deliver the live content viewers expect, but also, they make it far more affordable to produce live events and thereby deliver content that sets them apart from the competition and give consumers a reason to subscribe.
Additionally, as OTT offerings multiply and content providers look for ways to attract new subscribers, deploying monitoring probes strategically throughout the content delivery chain to identify problems when they arise, to take corrective steps quickly and ultimately to maintain a reputation for excellence in the minds of viewers, is key.
This two-in-one whitepaper provides insights into not only the challenges OVPs face but also the solutions for consideration as they seek to keep current customers and attract new viewers.
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