UoY: CoStar Live Lab - Launch Event

Bright future: How CoSTAR will ideate the next wave in UK creative IP

If the UK’s creative industries are to continue to add hundreds of billions of pounds in value to the country’s economy then much will rely on the success of a new network of tech labs exploring the future of media.

“The UK’s creative lifeblood is creative IP,” says James Bennett, director of CoSTAR National Lab. “How does that creative IP live on different platforms and reach audiences beyond screens in hybrid spaces? We need to see creative applications in 5G and 6G that work together with AI neural networks to create a future of holographic imagery, innovative live performance and enhanced mixed reality experiences.”

The CoSTAR Network is the evolution of the government funded Creative Industries Clusters Programme that ran ended in 2023 and spent...

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