In a virtual IBC Show Keynote yesterday in the Forum, Marco Tempest, Director’s Fellow Alumni, MIT Media Lab, Creative Technologist for NASA Jet Propulsion Laboratory, and Founder of MagicLab.nyc, revealed an impressive new technology with big implications for virtual production and the metaverse.
Using the compact technology, which he has dubbed “the metaverse in a carry-on”, Tempest carried out a live demonstration that combined generative AI, mixed reality, storytelling, gestural sensing and swarm robotics to provide a glimpse into the future of augmented experiences.
Tempest coined the term “techno-magic” to explain the interaction between societal evolution and technology to create new and “impossible” experiences. He explained how this new technology allows users to create new forms of presentations on an epic scale, with visualisations that make them more engaging and immersive.
“The metaverse is already taking shape at a corporate level, and companies are now seeking virtual space in which to share knowledge, experiences and even work,” he told the audience. “I think it’s the first time ever that we’ve been confronted with a technological wave that doesn’t require technologists to take advantage of. That accessibility for non-technical people will change our landscape quite a bit.”
You are not signed in
Only registered users can comment on this article.
Disney+ strikes broadcasting deal with Overlap’s Stick to Football podcast
Disney+ has signed a one-year agreement to broadcast The Overlap network's Stick to Football podcast and a new show, named Stick to United with Wayne Rooney.
Paramount says Warner Bros Discovery deal has secured global regulatory approval
Paramount Skydance Corporation has claimed it secured regulatory clearance for its acquisition of Warner Bros Discovery in all countries that have investigated the deal.
KAI to launch AI storytelling trials at IBC2026
At IBC2026, KAI, backed by EIT Culture & Creativity, will launch dedicated trial environments that enable production companies to test the platform on their own productions, using their own audiovisual content and workflows rather than working from a generic demonstration.
Disney+ takes global rights to Formula E
Disney+ is to become the global streaming home of Formula E, the all-electric motorsports championships.
Google TV upgrades Freeplay streaming service
Google is upgrading its US free streaming service Google TV Freeplay, adding on-demand video to its AVOD channel offering.


