Netflix and Airoha Technology, a subsidiary of MediaTek, have announced a strategic partnership to support seamless Netflix integration for set-top boxes used by operators worldwide. This collaboration aims to accelerate time to market and foster innovation, creating new opportunities for operators to enhance their service offerings with Netflix.
As part of this first-of-its-kind partnership, both companies will start to leverage their respective technological strengths and industry expertise to seek for innovative and futuristic possibilities that simplify the integration of Netflix into operator device ecosystems. This effort expects to enable operators to deliver a seamless and enriched viewing experience to their customers, while reducing operational costs and the time required to launch new services.
You are not signed in
Only registered users can comment on this article.
Spain’s LaLiga teams with Fastly to target streaming piracy
LaLiga is collaborating with San Francisco-based edge cloud platform provider Fastly to develop technical solutions to address illegal streaming of live sports, with a special focus on the Spanish league’s football matches.
Women's elite sports revenues to reach $3bn in 2026
Global revenues in women’s elite sports will reach at least $3bn (£2.2bn) for the first time in 2026, according to new research by consultancy Deloitte.
SVOD market entering a ‘more disciplined phase’ – report
Global SVOD subscriptions have reached 2.2 billion worldwide and are on track to achieve 2.6 billion by 2030, according to Futuresource Consulting.
Gen Alpha leads shift to AI-powered TV recommendations
Gen Alpha is leading a shift towards AI-powered recommendations for TV viewing options, according to new research by Gracenote, the content intelligence business unit of Nielsen.
UK competition authority to investigate Paramount-WBD merger
The UK’s Competition and Markets Authority (CMA) is expected to launch an inquiry into Paramount Skydance's planned $110bn acquisition of Warner Bros Discovery this month.

