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NAB 2024: What are the dominant and emerging tech trends?

2024-04-25T09:24:00+01:00

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IBC365 asked broadcasters, consultants and vendors about the dominant and emerging tech trends they were seeing at NAB and in their sector. While GenAI had undoubtedly been the buzzword at the show, participants referenced the widespread adoption of IP tech, the integration of AI-powered tools with current workflows, interactive TV, more sustainable product development and marketing practices, virtualisation of media and production, remote working and production, and advances in cloud-based storage technologies, among others.

Speakers:

Andrew Ward, Business Development Manager, Cinegy

Anne Schelle, Managing Director, PearlTV

Barbara Lange, Principal & CEO, Kibo121

Brad Wall, CTO, LTN

David Edwards, Product Manager, Net Insight

Eliza Pearce, Director, Deloitte UK

Harjinder Sandhu, Director of Marketing, Zixi

Jennifer Way, Director UK, Farmerswife

Jonathan Morgan, Senior Vice President of Product and Technology at Perifery

Maryam Tse, VP, Engineering Product Development, Ross Video

Nina Walsh, Global Leader, Industry Business Development, AWS M&E, Games & Sports

Simon Clarke, CTO, Telestream

Will Kreth, CEO, HAND

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