Antonio Arcidiacono, for five years the EBU’s Director of Technology and Innovation, focused on the massive potential for AI within PSM, new 5G advances, Native IP potency, and the marriage of terrestrial and satellite under a 5G roof, in conversation with George Jarrett.
The European Broadcasting Union’s recently held annual General Assembly did not feature a single element that was created exclusively by AI, but it was a key topic. Arcidiacono said: “The key subject that we discussed was the impact of Generative AI on public service media, and the issues that may come with the arrival of more AI-based applications.
“The opportunities are there because new technologies are always bringing with them applications and end products,” he added.
The next biggest EBU Assembly subject was live sport, in major part driven by two rights coups - agreement with FIFA for World Football coverage, and with The Olympics for coverage between 2026 and 2032...
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