ChatGPT - John M Hobbs

Point of ingest: Reshaping media capture and pre‐edit workflows

While questions remain over genAI’s impact on the creative sector, few can argue against the automation of mundane tasks bringing order to unprecedented volumes of footage.

Much of the attention being given to AI these days is focused on generative AI (genAI) and its implications for scriptwriting, pre-visualisation, VFX, scoring, and other tasks that generally fall under the category of human-driven creativity...

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Content Everywhere: A look back at 2025

As the year draws to a close, it seems an opportune time to ask Content Everywhere companies for their views on the top trends in 2025. As always, key industry players have been keen to respond with comments and views on how the past year shaped up both for them and the wider industry.

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