Student Champ Finals - British Esports

Esports on the rise despite Olympic debut delay

Esports is on a roll. The global esports market passed the $2bn mark last year and is expected to be worth nearly $11bn by 2032. Tournament prize money is rising and audiences on channels like Twitch are expected to top 640 million worldwide in 2025. IBC365 takes a closer look at the events shaking up the esports landscape.

In July 2024, the world took note as the IOC agreed to deliver an official Olympics Esports Games. Originally slated to take place in Saudi Arabia later this year, it was confirmed in February 2025 that the event was postponed and would instead run every two years between the Summer and Winter Olympics, starting in Riyadh in 2027. The Esports World Cup Foundation (EWCF) was also unveiled as a founding partner of the event...

Latest Feature
Sara Pepper at Media Cymru's Funding Marketplace 2025

Creating a new sense of place for Welsh media innovation

The emergent virtual production scene in Wales has been boosted by the arrival of two new world-class facilities in recent months, both secured with the collaborative backing of Media Cymru. James McKeown spoke to Media Cymru’s Deputy Director, Professor Sara Pepper OBE, about the consortium’s mission to put Wales on the global media innovation map.

Read more

Discoverability, engagement and reach: IBC365 roundtable explores the role of AI personalisation in broadcast

Last week saw the first IBC365 roundtable hosted at NAB. Industry leaders from broadcasters including beIN Media Group, Al Jazeera, Globo, TVN Warner Bros Discovery and Alaraby were joined by representatives from Vertex AI Search (Google Cloud), Host Broadcast Services, QTV, Xansr Media, V-Nova, The Media League and Norigin Media to explore how AI is impacting media personalisation.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: