Student Champ Finals - British Esports

Esports on the rise despite Olympic debut delay

Esports is on a roll. The global esports market passed the $2bn mark last year and is expected to be worth nearly $11bn by 2032. Tournament prize money is rising and audiences on channels like Twitch are expected to top 640 million worldwide in 2025. IBC365 takes a closer look at the events shaking up the esports landscape.

In July 2024, the world took note as the IOC agreed to deliver an official Olympics Esports Games. Originally slated to take place in Saudi Arabia later this year, it was confirmed in February 2025 that the event was postponed and would instead run every two years between the Summer and Winter Olympics, starting in Riyadh in 2027. The Esports World Cup Foundation (EWCF) was also unveiled as a founding partner of the event...

Latest Feature
IBC Content Everywhere: Keeping the customer

IBC Content Everywhere: Keeping the customer

Consumers have a lot of choices these days when it comes to streaming video content. Indeed, the sheer number of available services can seem overwhelming, leaving customers with often difficult decisions to make about which services to choose, especially when they already have several other demands on their wallets. In this piece, Content Everywhere companies explore what streaming providers can and should be doing to retain existing customers and attract new ones where possible.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: