What’s next for VR?

The uptake of virtual reality technology becomes more mainstream and broadcasters’ experiment with the immersive medium, IBC technical papers from TNO, Philips Group Innovation and NHK offer a glimpse into the future.

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IBC Content Everywhere: Personalisation and the role of AI

As the battle for views intensifies, streaming providers are increasingly turning to personalisation as a key strategy to attract and retain customers. In this piece, Content Everywhere companies explore this fundamental pillar of the attention economy, how it's changing, and what role AI is set to play.

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