Disney+ is to launch its ad-supported subscription plan in the UK and select European countries on 1 November.
The Standard with Ads will be available in United Kingdom, France, Germany, Switzerland, Italy, Spain, Norway, Sweden and Denmark.
The standard plan will offer Disney+ content without ads and with the ability to download videos to watch offline. The premium plan will offer 4k video, downloads, and up to four different devices at once.
There is currently only a single price tier for Disney+ in the UK, which costs £7.99 per month, but in November there will be three new tiers available. The ad tier plan will cost £4.99 in the UK and offer 1080p video and the ability for two people to watch on different devices. As well as the ad tier, it will cost £7.99 for a standard and £10.99 for a premium subscription plan. The standard plan will be available for £79.90 annually and the premium plan for £109.90.
Disney+ first launched its ad-supported tier in 2022 in the US, following a similar move by rival Netflix.
Jan Koeppen, President of The Walt Disney Company EMEA, said: “The introduction of the ad-supported plan marks the next evolution for Disney+ in Europe, as we provide greater choice for our customers and our world-class advertising partners alike. Disney+ continues to set itself apart in today’s streaming landscape, offering unrivalled value, genre-defining TV series and blockbuster movies set within a simple and seamless experience”.
You are not signed in
Only registered users can comment on this article.
Disney's YouTube TV blackout cost $110m
The Walt Disney Company lost approximately $110m in operating income from the temporary suspension of its YouTube TV carriage deal, according to its latest earnings report.
Britain could switch off terrestrial TV in the 2030s, Sky discovers
Sky research has found that the UK is capable of fully moving to internet-delivered TV in the 2030s – if the UK Government sets a clear timetable and invests in targeted help for those most at risk of digital exclusion.
UK screen industry hits £13.3bn in 2025
The value of the UK screen industry increased by 5.4% to £13.3bn in 2025, with streaming more than compensating for the decline in traditional pay TV value, according to DEGI research. Cinema is also reportedly continuing to grow back to its pre-pandemic levels.
YouTube set to pass 30 billion videos in early 2026
YouTube has reached 29 billion videos as of December 2025, with growth driven by Shorts, AI-generated content, and expansion in markets such as India, according to new research from Omdia.
BBC appoints Rhodri Talfan Davies as Interim Director General
The BBC Board has confirmed that Rhodri Talfan Davies will act as Interim Director-General, after Director-General Tim Davie officially stands down on 2 April 2026. In doing so, the organisation has revealed that the process to appoint a new Director-General is underway.
