Suparna Singh, CEO and Co-Founder of Frammer AI, will live demo the company’s automated system for creating a FAST channel.
At the show, clients will reportedly be able to input several hours of live streams or linear content into Frammer AI’s system and see it converted into a ready-to-air, ready-to-stream fast channel with one click of a button. This solution is intended to help broadcasters repurpose videos cost-efficiently, thereby improving the monetisation and audience discovery processes. The company will also be demonstrating its ability to quickly and automatically create a multitude of short videos that are ready for social media.
According to Singh, social media and FAST channels will only become more relevant in the future, as the subscription model plateaus. The executive also predicts that this audience shift will have repercussions outside of the M&E space as short videos become the ultimate marketing tool for all types of companies looking to reach any customer.
Visit Frammer AI in Hall 14 at Stand 14.B32.
IBC Revisited – Evan Shapiro on the future of TV – Part 4: "What job in professional media is safe?"
Opening up about his childhood, cancer, and getting fired at 50, Evan Shapiro, Media Cartographer at EShap, reveals how his life has shaped his data-driven approach and where M&E is likely to go next.
IBC Revisited – Evan Shapiro on the future of TV – Part 3: "Too often decisions are made by fear or by the CFO"
Tackling everything from AI to fandoms, Evan Shapiro, Media Cartographer at EShap, predicts the most significant changes due to occur in the industry over the coming years.
IBC Revisited – Evan Shapiro on the future of TV – Part 2: "I'm back. I’m without cancer. How's media doing?"
Reflecting on recent trends, Evan Shapiro, Media Cartographer at EShap, asserts that news broadcasters’ fear of audience cannibalisation has become more dangerous to the industry than audience cannibalisation itself.
IBC Revisited – Evan Shapiro on the future of TV – Part 1: "Why do you get to mandate what’s premium?"
Media Cartographer Evan Shapiro will present his latest findings on the Creator Economy at IBC2026, during two sessions on 12th September. To celebrate, IBC365 has released a special four-part interview with reporter Sarah Burbedge, shot during IBC2025, where they discuss the state and direction of the legacy media industry as it faces down a host of new challenges from YouTube, Instagram, and TikTok.
Digital, free-to-air TV channel to rival big tech
In celebration of the company’s 100-year anniversary, Raymundo Barros, CTO of Globo, shares his vision for the future, at IBC2025.
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