Video streaming infrastructure provider Bitmovin has announced a partnership with dynamic ad insertion specialist Yospace on a joint offering for live streaming that aims to help broadcasters provide better ad services to brands and advertisers.
Video solutions provider Accedo is collaborating with Qualcomm Technologies on the development of an end-to-end XR offering for pay-TV operators, with the aim of accelerating adoption of next-generation viewing experiences across sports, media and home entertainment.
European streaming tech company Bedrock has announced the upcoming release of M6+, a new AVOD platform launched by Groupe M6.
Advertising-supported versus subscription-based services in the video streaming sector was highlighted as a key area of discussion in the January 2024 Content Everywhere newsletter. The topic has also been much in the headlines recently following the introduction of an ad-based tier by Amazon Prime Video.
January has only just come to an end, but we are already looking ahead to the next IBC, which takes place as usual at the Amsterdam RAI in September. In the meantime, Content Everywhere companies are polishing their crystal balls and making predictions about what might lie ahead for the video services and streaming industry in the next twelve months.
As the year draws to a close, it seems an opportune time to ask Content Everywhere companies for their views on the top trends in 2023. As always, key industry players have been keen to respond with comments on how the past year shaped up both for them and the wider industry.
Deltatre, an OTT, digital, and data technology specialist for sport and media, has announced the appointment of Neda Scrini as its new chief people officer.
Jon Dahl, CEO of Mux, said the company’s products have been used at “record scale over the last year”, which he attributed in large part to their adoption by large broadcasters and the fact that Mux is “seeing a lot of success in the world of sport”.
Rick Young, Head of Global Products at LTN, said the company is investing “very heavily” in EMEA as it continues to move beyond its origins as a North American company.
: In September, the media and entertainment industry will once again be heading to the RAI Amsterdam for the annual IBC event. For Hall 5 exhibitors, this year is particularly special as it marks the tenth anniversary of Content Everywhere as the heart of IBC’s coverage of the ever-expanding OTT scene.
