NAB 2025: Paddy Taylor, MRMC: “Hybrid cloud solutions are reaching a level of maturity”

Combining the flexibility of rapidly maturing cloud solutions with the immediacy and reliability of on prem is an increasingly popular choice, says Paddy Taylor, particularly around video acquisition. However, the wider industry needs to focus on improving education for the next generation of engineers and operators for these advanced technologies, he believes, as current education focuses on traditional live production roles rather than on efficiency and automation, which are crucial for the future.

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IBC Revisited – Evan Shapiro on the future of TV – Part 1: "Why do you get to mandate what’s premium?"

Media Cartographer Evan Shapiro will present his latest findings on the Creator Economy at IBC2026, during two sessions on 12th September. To celebrate, IBC365 has released a special four-part interview with reporter Sarah Burbedge, shot during IBC2025, where they discuss the state and direction of the legacy media industry as it faces down a host of new challenges from YouTube, Instagram, and TikTok.

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