Tribal Ready, a Native-owned public benefit corporation dedicated to advancing tribal sovereignty and digital equity, and Synamedia have partnered to provide video services for tribal communities across North America.
This collaboration, which uses the cloud-based Synamedia Senza video platform, aims to enable tribes to deliver hyper-localised content and TV applications to their communities in order to improve access to vital information, cultural resources, and educational opportunities.
Joe Valandra, Chairman and CEO of Tribal Ready, said: “We are committed to helping Native communities thrive by removing barriers to digital equity. This partnership with Synamedia brings us one step closer to ensuring that Tribal members, no matter where they are, have access to the content and information that matter most. It’s about empowering tribes with the tools they need to stay connected, celebrate their culture, and engage in the digital economy.”
According to Synamedia, the partnership also aligns closely with Tribal Ready’s long-term goals to advance broadband and digital equity for Native communities. The integration of video services into Tribal Ready’s offerings is part of a broader strategy to enhance digital infrastructure, promote workforce development, and ensure that Tribes have the resources to fully participate in the modern digital landscape, the company said.
Nick Thexton, EVP of Media Cloud Services at Synamedia, added: “By eliminating traditional barriers to TV services, we are enabling Tribal Ready to launch and maintain hyper-local TV experiences that strengthen community bonds and create opportunities for deeper engagement. Senza is transforming how content reaches our screens by eliminating traditional technology barriers and financial hurdles.”
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