Articles by Mark Mayne
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IBC2024 Accelerator Project: Connecting Live Performances of the Future with ULL-AVLM

This groundbreaking IBC Accelerators 2024 project aims to develop a solution for delivering all data between venues, in sync, and by using 5G to unlock ultra-low latencies and enable synchronised and/or distributed performances between multiple locations - all connected by the public internet.

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IBC2024 Accelerator Project: AI Media Production Lab

Three project streams explore the practicality of using AI in audience validation, creative storytelling, and live sports and event production. Mark Mayne reports.

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IBC2024 Accelerator Project: Evolution of the Control Room

The Evolution of the Control Room Accelerator 2024 project has been jointly proposed by Champions TRANSMIXR, ITN, BBC and TV2 Denmark with support from Champions HSLU, TCD, TG4, TUS and the University of Strathclyde. The project combines two original Accelerator challenge proposals into a wide-ranging project that seeks to break technical boundaries and pose wider industry questions around live production workflows, architectures and controls.

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Apple Vision Pro: App experiences featuring House of the Dragon

Spatial computing and immersion - a new era for volumetric production

VR may have been something of a slow burner in terms of technology buzzwords, but its recent rebrand as spatial computing may well signal an uptick in interest for a host of reasons, discovers Mark Mayne.

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CES 2024 Review: What We Learned

The established bellwether of the tech industry, CES2024 has delivered in its usual frenetic style. Mark Mayne rounds up some of the good, the bad, and the downright left-field…

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CES 2024: What to expect

CES2024 Preview: VR, XR, Transparent Panels and Inevitably, AI

The year has barely started, but the tech world has already begun another annual rotation in the form of the perennial Las Vegas consumer technology launchpad, CES2024, writes Mark Mayne.

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How to be a Technology Leader: Confidence, Compassion and Collaboration

A fireside conversation with a recent Rise Women in Broadcast Award nominee provided a host of key insights into the strategies of effective leadership that provide food for thought into 2024 and beyond, reports Mark Mayne.

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Monetisation, Fragmentation and the Power of the Single Tech Stack

While connected TV has brought many benefits of scale and new revenue streams to content owners, the arms race to support an ever-growing variety of platforms, release schedules and refresh cycle frequency is a key challenge. Mark Mayne reports on an expert panel teasing out the answers to the many questions and challenges around the Single Tech Stack.

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IBC2023: Dynamic growth in AVOD revenue ahead

The penultimate day of IBC2023 kicked off in fine style in the Premium Pass Holders Premium Sessions, with an interactive and informal session that aimed to tackle some of the big questions around the Future of TV Advertising

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IBC2023: Best of the Show

The IBC2023 show was in full swing, with thousands of visitors pouring into Amsterdam’s flagship RAI halls, ready to network, attend the paid and free conference tracks, and tour the vast show floor.

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