Interview articles

AiBuy: in-content shopping solution

People no longer GO shopping, they are ALWAYS shopping. We help you meet buyers in their digital domain: shoppable content is more personalised than any advertising format. We help companies create the additional revenue stream, shorten the purchase path and get the best sales tracking solution.

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Leah Hooper Rosa, Warner Bros. Discovery

Interview: Leah Hooper Rosa - Seeing the bigger picture

Leah Hooper Rosa, who leads WBD’s streaming business in EMEA, is tasked not only with operations and growth for existing streaming services HBO Max and discovery+, but also planning for the roll out of Max from early 2024. She spoke to Adrian Pennington.

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Interview: AAPA’s Sheila Cassells on Counterfeit Devices and Live Event Piracy

The ongoing challenges presented by illicit streaming and the disappointments of the recent EU Digital Services Act are among the issues currently concerning AAPA Executive VP Sheila Cassells, writes David Davies.

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Natalya Tatarchuk, Unity Wētā Tools

Natalya Tatarchuk: Making real-time more accessible

The VP of Unity Wētā Tools gets under the skin of 3D content creation, and emphasises the value of real time in conversation with Michael Burns.

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Recoupling: Love Island series 4

ITVX: X marks the spot

Six months from launch and ITVX has bucked the trend to be a successful new AVOD led streaming service, reports Adrian Pennington.

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From Olympic Rights to 5G and AI, Broadcaster Innovation is Alive and Well

Antonio Arcidiacono, for five years the EBU’s Director of Technology and Innovation, focused on the massive potential for AI within PSM, new 5G advances, Native IP potency, and the marriage of terrestrial and satellite under a 5G roof, in conversation with George Jarrett.

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Highlights of the Accelerator programme at IBC2022

Inside the IBC Accelerator Media Innovation Programme for 2023

IBC’s Accelerator Media Innovation Programme will be showcasing eight projects in Amsterdam this year. Created in 2019 to provide a framework for agile, collaborative, and fast-track innovation, the programme offers a unique multi-company project-based approach to solving complex media and entertainment business and technology challenges, focused on hands-on experimentation.

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Interview: Dr Alex Connock on AI - ‘An Explosion of Creativity’

Dr Alex Connock is a Senior Fellow at Saïd Business School, University of Oxford and recently wrote a textbook on media and AI. He discussed AI through in the context of media perception with John Maxwell Hobbs.

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NAB 2023: Mathieu Yerle, Chyron

NAB 2023: IBC365 spoke to the SVP of Strategy, Product and Marketing, Chyron on the NAB show floor.

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NAB 2023: Ali Hodjat, Telestream

NAB 2023: IBC365 spoke to the VP of Portfolio Marketing, Telestream, who gave an overview of the industry from the NAB show floor

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