Leah Hooper Rosa, who leads WBD’s streaming business in EMEA, is tasked not only with operations and growth for existing streaming services HBO Max and discovery+, but also planning for the roll out of Max from early 2024. She spoke to Adrian Pennington.
Warner Bros. Discovery’s European Head of Streaming Leah Hooper Rosa enjoys solving jigsaw puzzles which is lucky because she has a lot of pieces to fit together as the company prepares to launch streaming platform Max in Europe in 2024.
“I love solving complex problems and at a time when the industry is experiencing a lot of change, figuring out how we can move ahead in an orderly fashion with speed is what excites me,” she said.
WBD was formed on 11 April 2022 with Max, combining HBO Max with elements from discovery+, launched in the US a year later. Having played a leadership role in the launches of discovery+ in regions including India, Europe, and the U.S as SVP Global DTC Strategy at Discovery, Hooper Rosa was a natural to lead the same effort for a unified product in EMEA.
While the existing HBO Max team were....
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