Amazon Appoints Jeremy Helfand to Head Prime Video Advertising
Standfirst: Amazon has hired Disney exec Jeremy Helfand to run its Prime Video Advertising division.

Standfirst: Amazon has hired Disney exec Jeremy Helfand to run its Prime Video Advertising division.
Oppenheimer and Succession emerged as the big winners at this year’s Golden Globe Awards.
Barbie has been crowned as the queen of 2023 home entertainment titles in the UK, according to figures released by the British Association for Screen Entertainment (BASE) and Official Charts Company (OCC).
Just 5% of US internet households have only a pay-TV service, according to new research from Parks Associates that indicates how legacy pay-TV companies are continuing to lose subscribers to streaming video services.
A record audience of over 4.8m people tuned in to watch 2024 PDC World Darts Championship final in the UK on Wednesday night (Jan 3), making it the most watched darts event ever on Sky and Now.
Sports entertainment platform DAZN has announced that its app will go live on Sky UK’s platform this year.
Streaming platform ITVX registered its biggest New Year’s Day ever at the start of 2024.
The BBC says that its iPlayer streaming platform achieved an all-time record number of viewers over Christmas week.
Philip Jansen, the outgoing BT Group Chief Executive, has been approached about becoming the next chairman of advertising and marketing group WPP, according to a Sky News report.
Amazon has confirmed plans to introduce adverts to its Prime Video streaming service this year. Customers will see the ads unless they pay extra for an ad-free experience.