Watch our AI-curated highlights reel featuring top industry figures and thought leadership, sharing their views on streaming at IBC2025.
Specialists and decision-makers at the top of their fields congregated at IBC2025 to scrutinise the latest trends, analytics, and challenges shaping today’s rapidly growing streaming market. Experts from the world’s leading players in the media and broadcasting space shared their expertise on AVOD, CDNs, FAST, SVOD, and TVOD.
Live on stage, these thought-leaders looked at emerging opportunities in AI tagging applications, audience data, streamed live sports, and monetisation strategies. They looked ahead to conceptualise cutting-edge technologies and action plans to address major shifts in consumer behaviour – across platform preferences, packages, and content.
Hear from the likes of: Elke Walthelm, Chief Operating Officer at Sky Deutschland; Justin Gupta, Head of Broadcast and Video Ads, EMEA at Google; Judy Parnall, Head of Standards and Industry at BBC; and Noel Curran, Director-General of the EBU.
AI highlights
These highlight reels were created using AI with input from the IBC365 team.
If you would like to see a quick snapshot of the best highlights, click here.
For a three-minute version of these highlights, click here.
To learn more about some of the great sessions featured in this video, visit the links below:
What next in streaming? “You can’t depend on what is being made elsewhere”
Panel: Is this the end of advertising as we know it? New models, new partnerships, new technologies
Solving Complexity in Broadcast Media and Sports
Redefining streaming experiences for a global sports audience
Panel and Demos - Mythbusting AI: Demonstrating the Impact on the bottom line
2025 Accelerator Project: Stamping Your Content (C2PA Provenance)
Streaming Smarter: Identity, Rights and Revenue in a Connected Media World
The future of media streaming: ecosystems, AI and the new content economy
Developing the Perfect OTT Application for Young Users: An LTTS Perspective
EBU’s Noel Curran: “We have to be careful about entering the opinion space”
BBC to cut £160m and 550 jobs
The BBC has confirmed that it will cut around £160m from its operations by closing 550 roles across the news, nations, and content divisions by the start of 2027/28
US Department of Justice approves Paramount’s acquisition of Warner Bros. Discovery
The US Department of Justice has approved Paramount Skydance's $111bn (£82.8bn) acquisition of Warner Bros Discovery.
Apple bolsters podcast video features for TV and Macs
Apple has unveiled a series of video features for its Apple Podcasts app on TVs and Macs as part of a swathe of 2027 software updates.
Lionsgate takes stake in AI firm Runway
US studio Lionsgate has taken an undisclosed equity stake in generative AI company Runway.
IBC2026 expands innovation initiatives
As the number of confirmed leading exhibitors grows, IBC has revealed that IBC2026 will launch Future Tech Ignite and welcome a host of expert speakers to its conference programme on the key trends reshaping M&E.



