How can emerging tech trends help M&E businesses to step up their sustainability efforts, at leading events like NAB and IBC, as well as in their daily practice? Barbara Lange, Principal and CEO of Kibo121, guides media tech organisations on their path to sustainability. IBC365 caught up with her at NAB to find out where she sees leadership in sustainable practices, how businesses can boost their impact and how to operate sustainably in the media tech industry.
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NAB 2024: Barbara Lange on bringing sustainable practices to the media industry
Barbara Lange, Principal and CEO of Kibo121, on how emerging tech trends can help M&E businesses step up their sustainability efforts.
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