IBC365 Tutorial: Carlotta Merzari, CCO and Founder of Northforma Entertainment explores the essential workflows and best practices for integrating virtual production into advertising and commercial projects.
Merzari explains how to assess a creative brief for virtual production suitability, navigate pre-production efficiently, and align teams across departments. Key topics include optimising 3D pipelines, managing virtual art departments, and spotting potential pitfalls before they cause delays.
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AI – Tutorial, Ep 1: Understanding the legal landscape of generative AI
IBC365 Tutorial: Learn the fundamentals of generative AI law in this accessible tutorial from Nick Eziefula, Partner at Simkins.
Distribution – Tutorial, Ep 3: YouTube: The distribution powerhouse
IBC365 Tutorial: Shaun Keeble, VP of Digital at Banijay Rights, examines YouTube’s evolution from marketing platform to major monetisation opportunity for broadcasters and creators alike.
Distribution – Tutorial, Ep 2: Building resilient streaming: Beyond multi-CDN switching
IBC365 Tutorial: Jason Cloud, Senior Researcher at Dolby Laboratories, explains how to build more resilient streaming systems by moving beyond traditional multi-CDN switching.
Distribution – Tutorial, Ep 1: Top recommendations for FAST success
IBC365 Tutorial: Shaun Keeble, VP of Digital at Banijay Rights, shares practical strategies for launching and growing FAST channels in a crowded global market.
Accelerating Innovation – Tutorial, Ep 3: How to expand your TV IP using gaming tools and technology
IBC365 Tutorial: Paula Crickard, CEO of Atelier 11, explores the opportunities and challenges of expanding creative IP into gaming.
