Short-form video platforms such as TikTok, Instagram Reels, and YouTube Shorts have transformed how audiences consume content. According to recent data from YouGov, rather than replacing traditional viewing, short-form clips are becoming an important step in the viewing journey, helping audiences discover shows and inspiring them to tune in.
Telxius has integrated its carrier-grade content delivery network (CDN) with Synamedia’s Quortex Switch platform, which the companies say enables content providers to dynamically switch between CDNs in real time for the first time.
Knowledge Network, British Columbia’s public educational broadcaster and streaming service, has gone live with ThinkMediaAI to give viewers a personalised TV experience underpinned by intelligent search and content recommendations.
Telecoms and media specialist Enghouse Networks and addressable TV advertising provider INVIDI Technologies have announced a new integration that reportedly expands advanced advertising capabilities across IP video environments.
Analysis by Gracenote, the content intelligence business unit of Nielsen, has shown that sports have quickly become a foundational part of the subscription video-on-demand (SVOD) content mix and now make up 5% of overall programming on leading services.
Video streaming software specialist Bitmovin has been selected by film company MUBI as its cloud VOD encoding partner for its streaming platform.
Research from advertising platform XR Extreme Reach has found that subtitles have become mainstream viewing behaviour across streaming, social, and broadcast content in the UK, particularly among younger audiences.
Icelandic national broadcasting service, Ríkisútvarpið (RÚV), is the first public broadcaster to launch on OTT platform Leyra
The adoption of cloud-based working practices is an ongoing process within the Content Everywhere industry. While most streaming companies have embraced the cloud, there have been concerns in the past about a lack of strategic focus and whether providers are adopting cloud-native solutions rather than relying on virtualised or cloud-ready solutions.
The adoption of subtitling in UK advertising has doubled in two years, rising from 27% in 2024 to 54% so far in 2026, according to data from XR Extreme Reach.
