Live visual effects firm disguise has acquired Mapping Matter and Previs.
Both Mapping Matter and Previs will be integrated into the disguise platform.
The acquisitions come after the Carlyle Group and Epic Games invested in disguise in March.
Mapping Matter and Previz offer interactive cloud-based solutions for designers.
A web-based tool for technical design, Mapping Matter is used in the simulation and photometric analysis of AV installation projects by live design teams working for the likes of Cirque du Soleil, Moment Factory and Creative Technology.
Previz was launched in 2017 by creative studio dandelion + burdock as a workflow to design assets, plan projects and communicate ideas confidently, all from one browser. The platform has been used across both live and virtual events for brands such as the BBC, Fitbit and Land Rover.
The integration will enable users across all three platforms to develop and manage their projects in one unified workflow.
Used on live shows and broadcasts, the disguise software helps teams to develop storyboards, create camera fly-throughs, validate content, test technical setups, and design entire projects.
Its timeline-based interface lets users build a 3D model of their mapping interface - be it an LED volume, live stage or building facade - and map pixel-perfect real-time content onto the simulated environment.
“We are incredibly excited for this new chapter in our mission to democratize production workflows with the addition of Cloud-based collaboration to the disguise platform,” said disguise CEO Fernando Kufer.
Mapping Matter founder Francois David said: “Over the years, I’ve come to know the team at disguise not only as great innovators and leaders in the industry but as a group of great humans. I’m thrilled that they are excited to take the lead and expand upon the Mapping Matter workflow.”
Previz founder Niall Thompson said: “We set out in 2016 to be the industry-leading platform for content review and approval for live visual experiences. Joining forces with such a forward-thinking, ambitious company is what takes us into this next chapter.”
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