IBC SHOWCASE: AWS, Red Bee and Devoncroft join Equinix’s edge debate

Senior executives from Amazon Web Services, Red Bee Media and Devoncroft Partners will join Equinix’s IBC SHOWCASE panel looking at dynamic infrastructure. 

IBC SHOWCASE, the virtual event that will take place 8-11 September at ibc.org, will feature tech leaders discussing key industry topics during sessions led by Equinix, Synamedia, Intel, Red Bee Media, Dell Technologies and Microsoft. 

During Equinix’s session, attendees will hear from panellists in key companies across the media industry discussing a host of pressing industry topics, including why dynamic infrastructure is so important, including the ability to ‘Spin Up/Spin down’ and the evolution of edge services. 

The Journey To The Edge - Is the Media & Entertainment Industry a leader or a follower? 

Wednesday 9 September 16:00 

Josh Stinehour, Principal Analyst, Devoncroft Partners 
Claire Southey, Principal Solution Architect, Amazon Web Services (AWS) 
Kristian Langbridge, Head Of Global Transformation and Live Video Distribution, Red Bee Media 
Matthew George, Director, Field Development EMEA, Global Segment Marketing, Equinix 

Also on the agenda will be ecosystem economics, including multi-vendor strategies, collaboration and ‘coopetition’ and how are they commercially viable. 

Panellists will also discuss how unprecedented disruption has removed inertia and driven product teams and end users to adapt and innovate in their roadmaps. 

• For more information and to register for the Equinix session, and to find out more about the rest of the Exhibitor Programmes, visit IBC SHOWCASE.