Nordic broadcaster Viaplay Group is to sell its Dutch streaming and broadcasting operations to Videoland for €142m.
Dutch streamer Videoland is owned by Belgium’s DPG Media, which last year acquired RTL Nederlands from Fremantle owner RTL Group for €1.1bn.
Viaplay’s Dutch operations generated net sales of €149m in 2025. Viaplay has rights to England’s Premier League, Germany's Bundesliga, motor racing's Formula 1, and PDC darts in the Netherlands.
The Dutch subsidiary has been restructuring its business to focus on the Nordic market in recent years, after sustaining heavy losses when it expanded into the US, UK, and the Baltics.
The Viaplay streaming service is available in every Nordic country. The company also operates TV channels across most of its markets, as well as commercial radio stations in Norway and Sweden. Allente, a leading Nordic provider of TV and broadband services, is part of Viaplay Group.
According to Viaplay, the deal is expected to close in the coming months but is subject to the approval of regulatory authorities and its lenders.
Jørgen Madsen Lindemann, Group President and CEO of Viaplay, said: “The sale is in line with our strategic transformation and the priority to focus on the group’s operations in our core Nordic markets, where we have the greatest scale and synergies. The proceeds of the sale will enable us to accelerate the deleveraging and strengthening of the group’s financial profile.”
UC3, which manages the commercial rights for UEFA club competitions, recently confirmed the preferred bidders for media rights to UEFA men’s club competitions in 19 global territories. A number of other bidders – including DAZN, ESPN, Paramount+, Sky, and Viaplay – were selected across multiple territories. Discover more here.
IBC2026 Conference tackles AI in action, live sport, creator disruption and trust in content
The full three-day conference programme for IBC2026 is now live, featuring speakers from Netflix, YouTube, BBC Studios, Google, Banijay, Meta, Warner Bros. Discovery, CNN, FIFA, Globo, ITV, JioStar, OBS, and more.
Banijay and All3Media complete mega-merger
Banijay Entertainment and All3Media have completed their mega-merger, creating the world’s largest independent production company.
MediaForEurope to launch single streaming platform in Europe
MFE MediaForEurope, the media group controlled by the family of former Italian Prime Minister Silvio Berlusconi, is planning to launch a single streaming platform across its European markets.
.jpg)
BBC and Channel 4 discuss streaming partnership
The BBC and Channel 4 have held talks about the possibility of combining their streaming platforms, according to BBC Director General Matt Brittin.
IBC2026 offers students the chance to experience the industry up close
With dedicated student programming as part of the all-new Future Tech Ignite, the return of the IBC Talent Programme and Student Pass access to the IBC Conference, IBC2026 is the ideal place for students to experience all that the global media, entertainment and technology industry has to offer.
