Key features of hayu include personalisation, content that comes in faster than other services, integration with social media and the ability to download content and watch offline.
Hendrik McDermott, Senior Vice President, Branded on Demand (SVOD) at NBC Universal International, talks about the decision to launch Hayu as a multiscreen app rather than a channel as research showed the growth portential in this area was huge.
Key features of hayu include personalisation, content that comes in faster than other services, integration with social media and the ability to download content and watch offline.
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