Gracenote can provide unrivalled insights into how understanding content availability, distribution and licensing trends enable service providers to better serve their stakeholders, viewers and advertisers. DeviceAtlas will explain how reliable device intelligence can facilitate seamless targeting to unlock new revenue opportunities for CTV/streaming platforms and their advertising ecosystem partners. Intertrust will discuss how Web3 and blockchain technologies could have a transformative impact on the sales and governance of media rights and content security to underpin new markets and business models.
Moderator
Paul Erickson, Principal - Erickson Strategy + Insights
Panelist
Ali Hodjat, VP of Product Marketing - Intertrust Technologies
John Leonard, Director of Product Strategy - DeviceAtlas
Vikram Kulkarni, VP, Strategic Initiatives - Gracenote
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