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Ad-Tech
Topics:
Dynamic Ad Insertion
Personalisation
Programmatic & Addressable Platforms
T-Commerce
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Dynamic Ad Insertion
Personalisation
Programmatic & Addressable Platforms
T-Commerce
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IBC SHOW
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PEOPLE & PURPOSE
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News
Global ad industry enjoys strong growth in 2024
Read now
News
Applications now open for IBC Accelerators Kickstart Day 2025
News
Disney+ teams up with ad measurement platform in Europe
Features
Bridging the divide: challenges in cross-platform advertising
Tutorials
Unlocking the transformative power of Server-Guided Ad Insertion
Tutorials
Maximising ad-tech opportunities: top tips for media and entertainment publishers
Tutorials
How can you effectively tackle outcome measurement?
News
Netflix ad-supported tiers hit 70m monthly users
Tutorials
Ad-tech – Tutorial, Ep 3: How to approach measuring outcomes as a TV media owner
Tutorials
Ad-tech – Tutorial, Ep 2: DAI - what it is and how it works
Interview
Channel 4’s Fatima Dowlet: “Linear is still doing great numbers”
IBC Show VOD
Using AWS Clean Rooms to maximize collaboration and unlock the value of customer data
Tutorials
Ad-Tech – Tutorial, Ep 1: Navigating the Future of Video with Ad-Tech
News
Operative expands its AOS platform
Features
Project Lantern: TV ads and the outcomes business
Features
AI’s evolution in the ad space
Features
SGAI: a new frontier in dynamic ad insertion
News
Amazon extends Prime Video ad tier to more major markets
More
Trending now
Tutorials
Unlocking the transformative power of Server-Guided Ad Insertion
Tutorials
How can you effectively tackle outcome measurement?
Features
AI and DAI: Machine learning and the quest for even greater dynamism in advertising
Tutorials
Maximising ad-tech opportunities: top tips for media and entertainment publishers
Features
Bridging the divide: challenges in cross-platform advertising
Tutorials
Ad-tech – Tutorial, Ep 2: DAI - what it is and how it works
Features
Project Lantern: TV ads and the outcomes business
Tutorials
Ad-Tech – Tutorial, Ep 1: Navigating the Future of Video with Ad-Tech
Interview
Channel 4’s Fatima Dowlet: “Linear is still doing great numbers”
Tutorials
Ad-tech – Tutorial, Ep 3: How to approach measuring outcomes as a TV media owner
News
Operative expands its AOS platform
Interview
Contextual advertising proves its worth
Features
Shoppable ads move to the checkout
Interview
PCI and BroadView Software pioneer ad-tech advances
IBC Show VOD
Using AWS Clean Rooms to maximize collaboration and unlock the value of customer data
Features
SGAI: a new frontier in dynamic ad insertion
IBC Show VOD
Is in-game advertising a game-changer?
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