Telenor Norway collaborates with Nagra to shorten time-to-market in delivering new content

The service enables a fully automated content processing system for Telenor Norway, providing the flexibility to add capacity on demand, through a simple, secure and reliable content preparation and distribution system.

“The Nagra DVnor MAM service helps us accelerate the delivery of new, premium content to our subscribers without putting a strain on our internal resources,” said Stein Lindman-Johannesen, head of content & recommendations, Telenor Norway. “Nagra’s support team was critical in handling the high volumes of video, audio and subtitling files, enabling us to focus on the launch of our service and our subscribers, rather than worrying about handling peaks and the logistics of the content preparation and distribution. Their expertise, combined with a secure and state-of-art automated workflow, significantly shortened the time-to-market and enabled us to deliver an expanded content catalogue to our subscribers in the Nordics.”

The DVnor MAM service complements Telenor Norway’s in-house content preparation operations by enabling fast and efficient onboarding of new content that includes NENT Group’s entire catalogue of Viaplay Originals and V Film movies. NENT Group is the Nordic region’s leading streaming company and currently has more than 2.8 million subscribers to its Viaplay streaming service.

“We are thrilled to expand our collaboration with Telenor Norway and work with NENT Group to simplify the process of bringing their content to Telenor Norway’s platform,” said Thierry Legrand, SVP EMEA at Nagra. “We take pride in playing an active role in the digitisation and automation of the content supply chain. With this expanded relationship, Telenor Norway can improve content delivery, increase their subscription base, and better engage their customers – while still benefiting from our best-of-breed content security.”