Episode 9 of the IBC Podcast features Peter Cassidy, director of global entertainment at Monterosa, Carrie Wootten managing director of Rise and John Honeycutt chair of the IBC Council.

As part of IBC365’s Engaging Viewers themed week, Monterosa’s Peter Cassidy talks about how broadcasters can boost viewer involvement in content and how that can be used to drive revenue. Carrie Wootten, managing director of Rise speaks about the group’s latest mentoring scheme for women in broadcast. And John Honeycutt, newly appointed chair of the IBC Council, speaks about the role of the Council, the post-Covid challenges faced by the media industry and plans for IBC2021.

Episode 9: Chapters

  • Peter Cassidy, director of global entertainment, Monterosa 1:24
  • Carrie Wootten, managing director, Rise 27:18
  • John Honeycutt, chair, IBC Council 43:15

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The IBC Podcast is supported by Rohde & Schwarz

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