Moderator:
Allan McLennan, Chief Executive / Global Head of M&E Industry - PADEM Media Group
Speaker:
Michael Senzon, President - Digital Allen Media Group
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Creating DTC products and FAST channels that users will love
IBC2022: Allen Media Group’s direct-to-consumer strategy is to create exceptional product experiences powered by world class content for users worldwide. President of Digital, Michael Senzon will discuss why a very disciplined playbook WILL accelerate your portfolio of streaming assets from your FAST channels to owned and operated apps.
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