More video providers are embracing download-to-go applications.  Here’s why.

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Downloading video content to mobile devices is becoming an increasingly common behaviour as travellers, commuters and even in-home video viewers contend with the vagaries of uneven Wi-Fi availability and sometimes-frustrating streaming video experiences.

During a layover at Miami’s Airport recently, Charlotte Bockstahler did what lots of savvy travellers do: hunted for a decent Wi-Fi connection. The data analytics specialist wanted to have a choice of movies and TV shows to watch on the plane ride home to Denver, but she had doubts about how well streaming video would work on the airplane.

“When you try to stream through Wi-Fi on the airplane; you might pay the money to get connected, but they block the streaming stuff. So instead, you download the content to your device,” said Bockstahler. She was able to find a fast Internet connection at an American Airlines passengers club. Within a few minutes, Bockstahler had downloaded a handful of full-length movies and TV episodes from her Amazon Prime Video and Netflix apps. “I had two movies and two TV shows in about five minutes,” she said. “After that I could go into airplane mode and it was on my phone.”

Her experience isn’t unusual. Downloading video content to mobile devices is becoming an increasingly common behavior as travelers, commuters and even in-home video viewers contend with the vagaries of uneven Wi-Fi availability and sometimes-frustrating streaming video experiences.

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