From AVOD to SVOD: Navigating a new streaming landscape

Advertising-supported versus subscription-based services in the video streaming sector was highlighted as a key area of discussion in the January 2024 Content Everywhere newsletter. The topic has also been much in the headlines recently following the introduction of an ad-based tier by Amazon Prime Video.

 The question is, how should ad and subscription-based models continue to evolve? What should streaming and media companies be aware of, and how can vendors help them provide a reliable, high-quality service to customers while serving up ads, or not? 

In the face of evolving consumer behaviour and industry trends, the discussion around ad-supported versus subscription services is gaining prominence, agrees Valentijn Siebrands, solutions architect at M2A Media...

Latest Feature

Content Everywhere: a look back at 2024

As the year draws to a close, it seems an opportune time to ask Content Everywhere companies for their views on the top trends in 2024. As always, key industry players have been keen to respond with comments and views on how the past year shaped up both for them and the wider industry.

Read more
1062915296

AI and the evolution of MAM: Part one – risk analysis

Forms of AI and automation have been making efficiencies in media asset management (MAM) systems for some time, but as the technology becomes more powerful and its potential applications more expansive, what are the major considerations and risks of AI’s role in MAM? James McKeown explores in the first of a three-part investigation.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: