Video solutions provider Accedo acquired Easel TV, the UK-based provider of advanced streaming technology and digital media solutions founded by media executives Joe Foster and Bill Scott.

The acquisition will bring the Easel TV SaaS platform and the Accedo One SaaS platform under one roof. The Easel TV team will immediately join Accedo’s existing London office.

Joe-Foster

Joe Foster, Easel TV

Michael Lantz, CEO, Accedo, said: “I’m thrilled to be joining forces with Easel TV. The team has done a fantastic job in establishing themselves on the market and they share Accedo’s core philosophy of customer centricity. We believe that we will be stronger together as we continue to innovate in this market.”

Foster added: “We’ve known the Accedo team for a long time. It was the right time to join forces having proven out the technology on our latest generation of product and were looking at significant investments to scale our business internationally. Accedo, with its strong brand, global scale and world class technical expertise, is the ideal partner for us and we look forward to continuing to grow together with the Accedo team.”

Easel TV’s brand name will gradually be phased out and will continue to be operated under the Accedo brand.