Audiovisual and entertainment technology company Anna Valley is officially opening a new, multi-purpose studio complex this month.
The facility is located on the same block as Anna Valley’s headquarters in West London, in premises previously used to produce content for a broadcast shopping channel. It includes five professional studio spaces that can be tailored to suit the production needs of media and entertainment, commercial and event clients.
The idea for Anna Valley Studios originated after the company used its headquarters as a virtual production and event studio during the pandemic.
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Despite the lifting of Covid restrictions in 2022, Anna Valley said that demand for affordable studio spaces has remained high across its event and production client base. The company also said that while the number of studios with volumes have increased in recent months, there is a shortage of affordable virtual production testing facilities available.
The soundproof studios are aimed at corporate clients producing virtual events and high-end presentation videos or for production teams to conduct camera, lighting or virtual production tests and film pilots and programme segments.
With the supporting infrastructure in place, the technology in the studios can be upgraded to support more ambitious commercial and film shoots.
The facility also provides dressing rooms, green rooms, a dining area and a number of customisable spaces that can be set up as galleries and control rooms or used as production offices. The site also features parking, 24hr security, high speed internet, air conditioning and electricity backup.
Anna Valley managing director Peter Jones said: “The guiding principle behind Anna Valley Studios is versatility – our aim is to provide media and entertainment, commercial and event clients access to professional studio space that can be customised to suit their purpose and budget, and, because our team and technology are on-hand and effectively under the same roof, it’s really easy for us to enhance these spaces with the equipment needed for each project – ensuring that our clients only pay for the tech they need.”
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